Wilkhahn

good healthcare group: On Course for Growth in New Premises

What will the world we work in be like tomorrow? The good healthcare group (ghg) has opened a new branch at Potsdam’s railway station. The premises were conceived by interior design studios Kayserstudio and muesiemue. Over 150 healthcare specialists now have attractive offices over floorspace of 1800 square meters that offer plenty of scope for spontaneous meet-ups.

The new rooms in the open-space concept stand apart for their natural and sustainable materials, such as recycled wood and bold splashes of color in bright orange. The interior is designed to foster creativity. 

Wilkhahn’s versatile seating is a perfect match with the agile concept and accentuate the rooms with fresh colors.

The goal: To focus on people

The good healthcare group’s business model is to provide sophisticated communications solutions between the pharmaceuticals industry, healthcare professionals, and patients. And it wanted the new office spaces for its employees to be equally exceptional.

“The spotlight was on people’s well-being, combined with a superb design and aesthetic,” comments Florian Münich, CEO and interior designer at muesiemue when asked to explain the innovative concept.

It is an open kitchen with colorful cabinets in shades of red, pink, and white. In front of it is a counter with bar stools. In the background, there is a row of tables along the wall with additional chairs in front of them.

The new office premises belonging to ghg in Potsdam have an open and fresh look and feel. Both employees and guests feel at home here. Photo: Peter Margis

Innovative concepts for office workers

Appreciative and motivating corporate culture is only possible if the focus is on people’s needs, talents, and skills.

And this is the goal that our human-centered workplace pursues. It’s all about creating spaces with an emotive, inspiring appeal. The design doesn’t just embrace functional aspects, it also acts as a point of reference and allows employees to identify with the company they work for.

These are two shots of two different offices, each featuring black AT Mesh swivel chairs. Both offices are decorated in bright, colorful tones.

The transition points on the frame of Wilkhahn’s AT Mesh office chair are so precise that it looks seamless. For its new offices, ghg picked an all-black version that blends in subtly with the colorful walls and floor. Photos: Peter Margis

Real responsibility for the environment

In addition to an attractive design and healthy workspaces, a genuine commitment to the environment is also a key component of a supportive office. The AT Mesh office chair from Wilkhahn is therefore an excellent choice for the new ghg office: It impresses not only with its harmonious design and three-dimensional adjustability but also from an ecological standpoint. The backrest covering is made from 80 percent recycled PET bottles.

For ghg’s functional, individualized, and employee-oriented work environments, products with short supply chains were prioritized. ghg placed particular emphasis on Wilkhahn products, which they already use at their headquarters and whose quality they trust. We were able to have the Wilkhahn office chairs upholstered without any issues using fabric from our preferred supplier, Camira Fabrics, and they fit perfectly into the interior design concept.

Florian Münich, interior designer

The photo shows the same conference room from two different angles: one taken from the right side and one from the left. The walls are painted purple, and in the center stands a large wooden table with Pep chairs around it, which have black frames and orange upholstery.

The upholstered Pep chair in orange adds extra pizazz to any meeting room. The black armrests make it outstandingly comfortable, so it doesn’t matter too much if meetings last that little bit longer. Photos: Peter Margis

Modern working environment with feel-good factor

The floor plan is divided into four sections, which are accessed via two separate entrances. While visitors are guided to the center of the company, employees come into the office via a kitchen with a residential sensibility – as if they were coming home from the garden.  Here they can meet colleagues for a brief chat before the working day starts or finished.

A conference room was photographed from the outside. The walls consist of large windows. Inside the conference room, there is a wooden table and Pep chairs with black frames and turquoise upholstery.

The meeting room’s transparent walls reveal the Pep swivel-mounted visitor chair, whose turquoise-green cover adds fresh pops of color. Photo: Peter Margis

The Pep upholstered chair adds splashes of color

The feel-good factor of the customized, ergonomic workspaces is magnified by a tailored color concept that is echoed in the seating. The Pep upholstered chair fuses a clear design language with superb comfort and a resimercial appeal.

The die-cast aluminum, four-star base frame with a swivel function lends it a lightweight, stylish look – underscored by the bold colors of the covers.

Pep is ideal for meetings and dining areas, or at desks. The upholstered chair, made of molded plywood, looks dynamic, has flair and blends in well with the new agile working environment at ghg Potsdam.

Used in the project

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